Heavenly Tacos, One Hell of a Time

Pink Taco wanted to push away from category clichés and lean into something more irreverent and visually distinctive by focusing less on what’s on your plate and more the environment. 

We stripped things back and rebuilt the brand tone into something edgier and more expressive, working with Wolfgang Zac to push a new visual identity across stills and motion.

Impact:
Gave the brand a sharper, more confident visual language that better matched its personality.